A lot of you have asked about my sponsored renovation, and how it works, specifically. As I have a few new sponsors on board (that I’ll be introducing later today and tomorrow!), I thought it might be a good time to take a breather and chat about the in’s and out’s of blog sponsorship.
I know it’s controversial. I get that. I understand that it looks as though I’m being paid to tout off my favorite companies in hopes that you’ll love them, too. Not so. In fact, I’m not receiving a dime from these companies.
I’ll repeat it. I’m not receiving a dime from my sponsors.
What I am receiving? Personal assistance from lovely people/companies, and a few special products to review. I do get to keep them, and for that, I’m grateful. It’s a wonderful thing to be able to try out new windows in my home and not have to tear them out and send them back. And it’s an even more wonderful thing to experiment with a new bath/shower combo and not have to re-wire my plumbing when the review is finished.
And sure, it’s not everyone’s thing. But the fact of the matter is that I’m so, so grateful. I’m grateful that bloggers now have a voice — a voice with an audience that companies want to reach. I’m grateful that we’re considered a vital part of marketing/advertising. And I’m grateful that we’re honest, open and trustworthy enough to handle the responsibility.
And while I will be announcing my new sponsors, one by one, as a thank you to each company, I promise to be 100% up front and honest re: each product I review. If I love it? I’ll tell you. If I hate it? I’ll find a tactful way of telling you.
This is my renovation diary — for better or for worse. And these sponsors? They’re making it much, much better.
[image credit: trh]