suvi ainoa.

by erin | 10.24.2012

I happened to stumble upon Finnish clothing line Suvi Ainoa (which means “Summer, The Only One”) this morning and fell in love instantly. The apparel is cute, yes, but the styling? Who doesn’t love a gnomed photo shoot?

LINK: SUVI AINOA

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Erin Loechner is a New York Times bestselling editor and author who shirks the myth of social media marketing and writes award-winning books the old school way: long walks, steno pads, curiosity, and a cabin in the woods.

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